MSNBC's Rachel Maddow: Everyone's Mad About Maddow

MSNBC's Rachel Maddow is the media darling of everyone these days. Her ratings are giving MSNBC prime time a boost. She was also the only news anchor spotlighted in this year's Women In Television from TV Week. Here's TV Week's explanation of thier list: TelevisionWeek surveyed the industry to identify the women who have made a difference in the last year. In front of the camera, behind the camera and in the executive suites, the 30 women recognized in this inaugural special report established themselves as powers to be reckoned with.

Here's why Maddow is on the list.
Why: She is the biggest, brightest overnight star ever created in the cable news universe. After proving she had the right stuff as a substitute host on “Countdown With Keith Olbermann,” she won the post-“Countdown” spot on MSNBC in September. Right out of the gate, she doubled the ratings performance of the time slot’s previous occupant, Dan Abrams. She occasionally beats “Countdown,” often beats CNN’s “Larry King Live” and is winning rave reviews.
What: The newest addition to MSNBC’s stable of left-leaning stars is nice, not an adjective heard in the same breath as her senior counterparts’ names. She articulates her eclectic views—she’s hawk-ish on defense—with a wink and a wryness that makes her the Mr. Rogers in a neighborhood that long ago was taken over by big-voiced bullies.

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